Cadillac dealers gain role in Book subscription service

The Book by Cadillac app allows members to choose from a suite of Cadillac vehicles. NEW YORK — Cadillac is getting dealers involved with its vehicle subscription service as it prepares to expand the program this year. The brand, through its Project Pinnacle dealership program, launched a dealer referral initiative March 1 that financially rewards ... The post Cadillac dealers gain role in Book subscription service appeared first on Gadgets Made Simple.
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